Spring Cleaning: TikTok’s Top 10 Most Satisfying Cleans

Spring Cleaning: TikTok’s Top 10 Most Satisfying Cleans

• In fact, the hashtag #cleantok has a whopping 32.5 billion views

As a result, End Of Tenancy London were intrigued to discover what tops the charts as the most satisfying cleaning video on TikTok – by analysing the like to view ratio!

Top 10 most satisfying cleaning videos on TikTok:

Please find the full data set attached via this OneDrive link.

Coming at the top of the rankings is a @cleaning_dirtycoins video with a 1:2.61 like to view ratio. This is extremely high with just less than 1 in every 3 viewers clicking the like button on the video. The video has got over 8.7 million likes and over 22.7 million views. It involves cleaning ¼ of the surface of a coin with 5 ingredients (The Pink Stuff, deodorant, metal polish, lemon juice and baking soda) to give a shiny contrast to the uncleaned part.

In second place is @jettsetfarmhouse’s video with a 1:4.22 like to view ratio. The video has over 3.6 million likes and 15.2 million views, and is about cleaning her child's room for her friends to come over.

Taking third place is @cleanwithrab’s video with a like to view ratio of 1:4.31. The video involves cleaning hot chocolate off a cream carpet an hour before a house viewing, tracking the progress of the clean with a nerve-wracking countdown!

Following is @cleanhabitsllc video (1:4.49), another @cleaning_dirtycoins video (1:4.67) and @axelwebber video (1:4.71), respectively ranking fourth, fifth and sixth.

In-house expert Ivan Ivanov outlines why cleaning videos are so satisfying and a trend

“With cleaning seen as a chore by many it may come as a surprise to some that #cleantok is so popular. However, as cleaning is a common errand for everyone around the globe, no matter the language of the creator, videos can be appreciated by all.

The popularity of these videos is often due to showing visual before and after results of the cleaning process, revealing how much the space or item has improved. This comparison provides a sense of satisfaction for viewers.

Psychologically, cleanliness has been correlated with mental ease, and the short format of TikTok videos provides instant gratification. These factors highlight why cleaning videos are getting such traction and receiving high ‘like to view’ ratios.”

Methodology

1. Experts at End-Of-Tenancy-London.co.uk were intrigued to find out which are the most satisfying cleaning videos on TikTok, from swimming pool washing and restoration to cleaning coins.
   
   
2. The top 50 most viewed videos under the ‘cleaning’ hashtag on TikTok were listed.
   
   
3. Each video’s like to view ratio was calculated by dividing the views by the likes to imply which is the most satisfying.
   
   
4. The videos were then ranked with the smallest like to view ratio being the most satisfying.
   
   
5. Data is correct as of 10/02/22 and is subject to change.

 Credit: https://www.end-of-tenancy-london.co.uk